Is It Really Almost Over?

This has been a tremendous year for my business. I almost hate to see it end, if it weren't for the promise of what is still coming 'round the bend. Looking at what is making this swell happen, I come back again and again to what Google is doing to small businesses. As they turn the screws and make it harder for smaller businesses to compete, more of these smaller businesses come to people like me for assistance.
So go, Google, go. Add more filters, make it harder and harder. Regardless of the quality of the SERPs these days, the appeal to be in them is only intensifying, making my work in demand, again.
Still.
I know people argue about whether or not Content is King or not, and I think that is silly. Well supported content is the undeniable king of online marketing - always has been. The only argument is typically that links are more powerful - and I have seen that links are indeed very powerful. But if you are linking to soft cat crap content, you are going to do less than you could.
As the economy goes all over the place, I have found that it is pretty easy to stay busy writing as much as you want for a living. I have great clients, so I do well - but finding new clients is not going to be difficult as long as the SERPs remain elusive and complicated. So this year may be screaming to a halt, but the fun is far from over.